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New kits fit several Kenworth years/models BLOOMING PRAIRIE, Minn. – Minimizer’s floor mat expansion into medium-duty trucks continues with the release of Kenworth-specific floor mats. There are eight new floor mat kits, which fit the T270, T300, T370, T600, T800, and W900.  For years and specifications, Minimizer suggests using the Floor Mat Selector on its website. “Our line of custom molded floor mats has been very popular with the heavy-duty trucking industry,” Minimizer Director of Read more…

BLOOMING PRAIRIE, Minn. – Minimizer’s redesigned website is having its desired impact, according to Director of Marketing Steve Hansen. Since the Tested & Tortured™ company launched its new site back in February, Hansen says users are up, load times are down, and the new customer-centric distributor buying options are leading to additional sales. “Feedback from end users and distributors has been terrific,” Hansen said.  “End users appreciate seeing online and local buying options while distributors Read more…

Minnesota native returns to his home state BLOOMING PRAIRIE, Minn. – Following the successful acquisition of Premier Manufacturing, Minimizer is adding to its senior team by hiring Tony Henningson as Chief Financial Officer. “This is an amazing opportunity with an exceptionally strong manufacturing company possessing industry-leading products and a solid growth strategy,” Henningson said.  “I couldn’t be more pleased about joining the Minimizerteam!” “Tony brings nearly 30 years of finance and management experience, and will Read more…

New kits fit 337 and 348 models BLOOMING PRAIRIE, Minn. – Minimizer has long claimed that its custom molded floor mats cover the vast majority of heavy-duty trucks. Now, more than five years after their introduction, Minimizer floor mats are making inroads with medium-duty trucks, as well. The Tested & Tortured™ company recently released custom molded floor mats that fit Peterbilt 337 and 348 models. “This was definitely a customer-driven expansion,” Minimizer CEO and President Read more…

BLOOMING PRAIRIE, Minn. – For more than three decades, Minimizer’s investment in the heavy-duty trucking industry has produced the toughest parts and accessories to answer the demanding needs of fleets and truck drivers. So it’s a logical fit for Minimizer to seek out a company with an equally strong commitment to brand and quality in the trucking industry. Effective January 2020, Minimizer and Premier Manufacturing are combining to fast-track their growth strategy to expand product Read more…