Minimizer Holdings, LLC, renames to become High Bar Brands, LLC
Minimizer and Premier Mfg.’s holding company undergoes name change BLOOMING PRAIRIE, Minn. – The holding company formerly known as Minimizer Holdings, LLC, has been renamed High Bar Brands, LLC. “We wanted a name that projected integrity, credibility, and aligns with our current iconic branded portfolio as well as our vision Read more…
Young owner/operator showcases truck that honors fallen firefighters
19-year-old also serves on his local fire department ST ANNE, Ill. – Eager to showcase his gratefulness, Dylan Mercier is not-so-patiently waiting to get his Mack Vision out on the road. “The waiting really, really sucks,” Mercier said, laughing. The St. Anne, Illinois, firefighter and owner/operator purchased the 2005 truck Read more…
Minimizer Video Blog #164
Minimizer and Premier Manufacturing enhance their sales teams for go-to-market growth strategy
New directors and regional managers highlight changes BLOOMING PRAIRIE, Minn. – Minimizer’s acquisition of Premier Manufacturing in January 2020 has led to the creation of one strategic sales team, with new directors, regional managers, and redesigned regional coverage to streamline communication with a focus on customer satisfaction. In this new sales Read more…
New in-frame Tool Box from Minimizer hits aftermarket
Box can serve as either battery or tool compartment BLOOMING PRAIRIE, Minn. – Minimizer’s line of poly Tool Boxes has seen its fair share of expansion over the past 12 months, highlighted by its biggest offering yet – a 50-inch box. This time, however, Minimizer says it is focusing on Read more…