Blog

2020-2022 models now covered with tray-style, custom-molded floor mats OWATONNA, Minn. – To keep up with demand, Minimizer is releasing five new floor mat kits for Western Star trucks. “When Western Star reconfigured their cabs in 2019, we worked hard to ensure all subsequent models would be covered with new Minimizer floor mats, and I’m happy to say we’ve done that,” High Bar Brands Director of Marketing Steve Hansen said. The 4700SB, 4700SF, 4800SB, 4800SF, Read more…

Montana native Tim Burdett joins HBB with substantial sales experience OWATONNA, Minn. – Tim Burdett is certainly familiar with High Bar Brands’ Northern Territory. The native Montanan now lives in Colorado. His familiarity with a region that also includes Wyoming, North Dakota, and South Dakota was one of the things that drew him to his new position of Northern Territory Manager. “I am truly excited to be back on a team traveling familiar territory and Read more…

OWATONNA, Minn. – High Bar Brands, the parent company of Minimizer and Premier Manufacturing, has added to its outside sales talent to manage growth in key territories The four new Territory Managers are Jaime De La Paz for the South Central region, Dave Walker for the Northeast region, Ryan Olander for the Northern region, and Angela Ocampo for the expanding Latin American region. “These new hires allow us to further connect with our distributor customer Read more…

High Bar Brands company received occupancy March 1st OWATONNA, Minn. – Minimizer is nearing the end of a long road, and 18 months after breaking ground in Owatonna, the High Bar Brands company is operational and just about fully moved into its new facility. “The entire team effort involved with making this a success is impressive and could not have happened without the commitment from everyone in all departments,” High Bar Brands Vice President of Read more…

French and Spanish resources now available for Canada and Latin America OWATONNA, Minn. – Minimizer and Premier Manufacturing are increasing their marketing efforts in Canada and Latin America with the release of a trilingual marketing campaign. Among the resources now available in French and Spanish are each company’s product catalog, as well as each of their websites – www.minimizer.com and premier-mfg.com. “We’re excited to offer these materials in English, French, and Spanish,” Director of Marketing Read more…